The Oscars are tonight, and ABC sold out their ad inventory for the 2018 Oscars two weeks ahead of the telecast marking the fastest sellout in its history. Celebrating record revenue, the network is up high single-digits versus last year, marking another milestone for the telecast.
This year’s show has a record number of categories including apparel, auto, beverage, insurance, consumer packaged goods, entertainment, fine jewelry, financial, technology, telecom, tourism, restaurants and retail.
Advertisers include proud sponsors, AT&T, Cadillac, Google, Rolex, Samsung and Walmart; and participating sponsors, AARP, bubly, Discover Card, Disney Parks, Ferrero, General Electric, Johnson & Johnson, McDonald’s, MGM, Microsoft, Nest, Netflix, Nike, T-Mobile, Twitter, Verizon, Walt Disney Pictures and Walt Disney World, among others.
Do you watch the commercials? Or is it snack time?