Project Description
Creation & Production in partnership with an ad agency of a multi-part campaign ahead of a major trade show. Print production of the designed brochure. Then taking it a step further rolling out an amazing trade show booth event. A Direct Mail Pop Up Piece was designed to be mailed ahead of the Trade show to attendees to entice them to the clients booth. A tear off piece that they brought to the booth entered them into a drawing. At the entrance to the trade show we had the main character of the piece with multiple hands greeting people and escorting them directly to the booth. A follow up direct mail piece went to all who visited the booth. Very successful campaign.
View the Sales Video we Produced for this Campaign